Find what's leaking. Rank what to fix. Walk away with the plan.

No. The audit surfaces what's leaking and what the operational layer is missing. It doesn't restructure your team. If we see something that warrants a recommendation to leadership, we'll say so directly. What follows the audit is some combination of four things: we coach your team, we build the operational system, we manage the accounts for you, or a mix in sequence.

Most agencies own the operational layer, the naming conventions, the reporting setup, the automation. When you end the relationship, it all leaves. We work the opposite way. The audit is independent, and even when we manage accounts, the system and the data belong to you.

We don't produce creative in-house. No ad design, no video production. When creative is the gap, we connect you with creative teams we trust and make sure their work plugs into your system with the tracking and naming intact.

You keep the plan. The dollar-weighted opportunity plan is yours. It tells you exactly what we found and what we'd fix first. You can take it to whoever you want. We scope the audit so that it stands alone as a useful deliverable regardless of next steps.

We need account access and one or two working sessions to understand context your data doesn't show. Beyond that, the audit is mostly our time, not yours. We keep the working sessions focused and respect that your team has other priorities.

Yes — for pattern detection across large account datasets, for performance benchmarking, and for generating the first draft of the opportunity ranking. We review and weight every finding manually. AI is in the engine. The judgment on what matters is ours.